Now, GComm NOVA have started a new advertising campaign on the website... Nowhere else of course, as this would cost the company money and (not that they weren't cheapskates already), as we have all heard by now I am sure, the bank has stopped extending credit to the company... So, in a bid to gain new students, they have put this massive ad on the website..
I will have a shot at translating it, although I am not as good at him on LetsJapan...
The ad says that (this part is quite obvious) the campaign runs from April 1st until June 30th, when I am sure another campaign will start... The incentives to join are;
1. Free Lesson Points... 2 free points a month if on a monthly 10 point package and 20 free points if on a 100 point package...
2. If taking MM lessons in languages other than English, your Level check will be free for new students...
3. If taking a MM Man to Man lesson in languages other than English, it will only cost two points and not the previous three (I think)...
4. NOVA KIDS can get the 3 year old piece of shit textbook for free, plus 3 NOVA Usagi stuffed toys.
Underneath the white box there are also free point incentives to bring friends and family members along, as well as a 20% student discount on monthly courses...
Seeing how this goes will be extremely interesting I think... The company has struggled attracting new students for two main reasons... Firstly, the awful battering the company received in the press when it went down... And secondly, because a lot of people aren't even aware of the company reopening... None of those people are going to find this ad...
How are all the branches going for new students? Will this bring a massive influx? hahah
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3 comments:
Interesting about the kids books esepcially as some parents have bought them. I guess they will automatically refund them. Those parents who have bought the texts and then found the branches are closing are being offered a refund, upon return of books? Well that is what I have seen so far. Met someone recently who was fully aware that Gcomnova had reopened. However thye did not know where they had opened. Your point is a good one. The fact that advertising have been curtailed due, apparently, to businesses not wshing to be associated with the shame of old Nova is a major sticking point. Unless people troll the internet or visit Isakiya's (spelling) there is little chance of an increased student population
So the kanji at the top of the ad says
復活 (ふっかつ) (n,vs) (1) revival (e.g., musical); come-back; (2) restoration; rebirth; resurrection; (P);
and
復活祭 (ふっかつさい) (n) Easter;
So, it's the back from the dead sale!
Thanks Anons... The 2008 planned Kids materials were never printed... The only ever sold the Vol. 1 books which are the recycled 2005 materials...
The lack of info and the lack of willingness to get a an ad firm to help out has been a major obstacle...
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